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Wednesday, January 19, 2022

Google Misled Publishers and Advertisers, Unredacted Lawsuit Alleges

Google misled publishers and advertisers for years about the pricing and processes of its ad auctions, creating programs that deflated sales for some companies while increasing prices for buyers, according to newly unredacted allegations in a lawsuit filed by states.Google misled publishers and advertisers for years about the pricing and processes of its ad auctions, creating programs that deflated sales for some companies while increasing prices for buyers, according to newly unredacted allegations in a lawsuit filed by states.

Source : WSJ.com: US Business Read More

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